'Healthcare Heroes - Passion Project’ was commissioned by Havas Lynx to capture stories and celebrate exceptional individuals who are changing the way healthcare is delivered for the better.
- Brand Campaign
- Brand Strategy
- Creative Direction
The project revolved around 21 healthcare heroes, from a surgeon pioneering bionic eye treatment to a paramedic who set up the Bike Ambulance Service.
We travelled the country visiting the heroes capturing their stories in a 200 page, limited edition hardbound book printed on GF Smith paper by Team Impression.